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Family – the new building society launches

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C2 Software (C2) is pleased to announce the launch of the Family Building Society website at familybuildingsociety.co.uk. This initiative is based on C2’s Activedition web content management system which underpins front office website delivery, integrating with back office cloud solution Microsoft Dynamics CRM Online. Both are designed and developed to a brief provided by the Family Building Society and implemented by C2.

As reported by the Guardian on 14th July 2014: 

“Family – the new building society launches”

"Phone and internet service aimed at parents and grandparents marks first UK launch of a building society since 1981. The first new building society to launch for more than 30 years has opened for business.
 
Family building society has launched with a range of mortgages and savings accounts, and is targeting parents and grandparents who want to help younger family members to buy their first home.

It is the first new building society brand to enter the market since the Ecology opened its doors in 1981. However, Family building society is not a truly independent entity; it is part of National Counties building society, based in Epsom, Surrey, though it operates as a separate division with its own products. And there are no branches for people to visit – the Family is a phone and internet-only business.

Its core home loan product is the Family mortgage, which allows family members to pool their resources to help a young person get on to the property ladder and reduce their monthly outlay, without having to hand over their money as a gift.
 
It also has a mortgage with lower initial monthly payments aimed at those who are trying to move on financially after suffering a relationship breakdown or divorce.

Family building society is particularly focusing on the so-called "sandwich generation": those in their 40s, 50s and 60s who carry the dual responsibility of caring for children or wanting to help them get on in life, alongside supporting elderly or disabled relatives.”

FBS
15 Jul 2014

About the Author

James CTwo is our blogging alter ego for the Dynamics CRM and Web experts here at C2. We have a passion for anything CRM, Web Design or Social Media. We love writing about it! Find us on YouTube & Twitter.

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